06.10.2026
Episode 309: Jeff Giordano Martinez-Fonts, Founder at GIO Marketing Consultants LLC & Liz Cavalieri, Vice President Sales at Malin + Goetz
Summary

In Episode 309 of Where Brains Meet Beauty, host Jodi Katz sits down with two accomplished sales leaders, Jeff Giordano Martinez-Fonts, founder of GIO Marketing Consultants LLC, and Liz Cavalieri, Vice President of Sales at Malin + Goetz, for a candid conversation about the evolving relationship between beauty, sales, and leadership.
Jeff and Liz share the winding career paths that led them to the beauty industry, from early aspirations and unexpected career pivots to leadership roles at some of the industry’s most recognized brands. Together, they explore the realities of driving growth in a competitive marketplace, the importance of innovation without compromising brand identity, and how consumer trust remains the foundation of long-term success.
The discussion also dives into leadership philosophies, team empowerment, shelf strategy, product development, and the challenges of staying relevant in a rapidly changing beauty landscape. Whether you’re building a brand, leading a team, or navigating your own career journey, this episode offers valuable insights on adaptability, resilience, and what it takes to thrive in beauty today. Tune in for an inspiring conversation about sales, strategy, leadership, and the human side of building successful beauty brands.
Thanks to our partner CEW where you can discover how to accelerate your career – go to CEW.org and use code WBMB20 for 20% off your first year of membership.

"You need to ask 10 times before you get 1 yes, you just need to keep having the conversation. You don't need to close the sale every time, you just need to have the conversation."
Liz Cavalieri, Vice President of Sales at Malin + Goetz

Guest Promo Code:

WBMB20
Offer available at CEW.org.
Code expires on 092026.

Available On:

Apple Podcasts
Spotify
TuneIn